Back to PRShots News 
Main Image: Barbour
PRShots Roundup brings you the latest retail news from John Lewis, Lidl, Nike, TK Maxx, Doll Beauty, H&M, Paul Smith, Footasylum, Vuori, Ami Paris and Fatface. Plus, why Sephora’s MD says boring retail is ‘toast’, what M&S, New Look and Morrisons are prioritising in technology and more.
Enter our PRShots Short Spring survey and get a chance to win one of three prizes totalling £150. It’s very short – we promise it will take you less than 5 minutes – and there’s a £100 main prize waiting to be won.
THE LATEST RETAIL INDUSTRY NEWS
John Lewis tells staff to get back to the office
John Lewis has told head office staff they are expected to spend more of the working week in the office with suppliers or visiting customers and shops.
LK Bennett creditors owed £34m
Unsecured creditors of LK Bennett are set to lose out on more than £34m after receiving just 2.65p in the pound, as the retailer’s liquidation nears completion.
Lidl reveals ‘hit list’ of new UK store locations
Lidl GB has revealed hundreds of target locations for new stores across Great Britain as it steps up its expansion programmes and has offered a finders fee to anyone finding a successful location.
Nike axes 1,400 roles in fresh turnaround push
Nike is cutting around 1,400 jobs across its global operations, with technology teams set to be hit hardest, as it pushes ahead with its “Win Now” turnaround strategy.
DRS operator confirms 20p returnable deposit for drinks containers
Exchange for Change has confirmed that a flat 20p deposit will apply to all in-scope drinks containers when the Deposit Return Scheme (DRS) launches in October 2027.
Beauty stores report 'strong' first quarter
Cosmetics and toiletry stores experienced a "strong" Q1 to March, driven by new product launches, compared with Q4 2025, according to the latest Office for National Statistics (ONS) retail index data.
Nearly half of ecommerce entrepreneurs say market saturation is costing them customers
Nearly half (45.3%) of ecommerce entrepreneurs say intensifying competition across online marketplaces is costing them customers.
TK Maxx bans mohair and goes fur-free
TJX Companies, the parent of TK Maxx, has opted to remove all natural fur, including angora, derived from rabbits, and mohair, taken from angora goats, from its collections.
TRENDS, SUSTAINABILITY, STRATEGY AND TECHNOLOGY
Why Sephora’s MD says boring retail is ‘toast’
“Boring retail is dead, boring retail is toast,” was the blunt assessment of a declining High Street from Sarah Boyd, managing director of Sephora UK.
What M&S, New Look and Morrisons are prioritising in technology
Retailers are constantly looking for ways to grow, innovate, and thrive at a time, Retail Week looks at the technology that some of the high street’s biggest brands are using to achieve those goals.
Top marketers on what effective marketing looks like
Leaders from Carlsberg Britvic, the BBC and Alix Partners share what defines the best marketing with Marketing Week.
How to build a social media team: Who you need + what they cost
Ready to build your dream social media team? Hootsuite explains the key roles, skills, and salary expectations to keep in mind.
Why cosmetics brand Doll Beauty opts to step away from TikTok
Beauty brand Doll Beauty has opted to reduce its activity on TikTok Shop and focus more on bricks and mortar and its own channels.
If your AI content feels generic, this is why
AI needs clear inputs to produce consistent outputs. MarTech explains how to structure brand voice so it works across prompts, tools, and teams.
AI referrals deliver almost three times the conversion rate of traditional search
New data shows that customers trust AI referrals more than Google search results when shopping online - converting at almost three times the rate.
PEOPLE, MOVERS AND SHAKERS
H&M poaches new chief information officer from Inditex
H&M has appointed a new chief information officer, who joins directly from Inditex, its major global competitor.
BRAND NEWS
Rapid grocery delivery service Amazon Now continues London push
Amazon Now has launched a fourth delivery site in London, building on go lives in Lewisham and Battersea and a debut during January of QLD1 - the service's first on-demand delivery site in the UK.
FatFace announces partnership with British Roundnet
Fashion/lifestyle brand FatFace has become the official partner with British Roundnet – aka spikeball - an alternative fast-growing UK sport.
Paul Smith launches first drop of 'Made in British Isles' capsule collection
Paul Smith has launched the first drop of its new 'Made in British Isles' capsule collection, which is dedicated to celebrating the specialist makers and manufacturing traditions that shaped the brand.
Footasylum becomes Myprotein’s debut high street stockist
THG-owned sports nutrition and activewear brand Myprotein has selected Footasylum as its debut high street stockist.
Kaia Gerber fronts Vuori spring campaign
Californian activewear brand Vuori has reunited with actress and model Kaia Gerber for its 2026 spring campaign.
M&S to expand low emission heavy goods vehicle fleet
Marks & Spencer is to deploy more biomethane powered trucks as it looks to further reduce emissions from its logistics network.
Ami Paris to open long-term pop-up on Chelsea’s Sloane Street
Luxury French clothing label Ami Paris has announced it will open a 1,259 sq ft pop-up store at 135 Sloane Street in London’s Chelsea on 9 May, set to run for 18 months.
AND FINALLY
Marks & Spencer Chairman blames self-service checkouts for rise in shoplifting
Marks & Spencer Chairman Archie Norman has said self-service checkouts are leading “good, honest people” to shoplift.
WANT TO GET YOUR IMAGERY IN FRONT OF OVER 20,000 MEDIA?
If you’re a brand looking to get your imagery on PRShots then get in touch with our sales team at sales@prshots.com We have solutions and pricing for all sizes and types of business from small startups to large multi-nationals, with prices starting at just £50 a month.
GET PRSHOTS PULSE SOCIAL LISTENING SOLUTION
The new Pulse Social listening tool from our sister brand PressArea allows you to track and trace mentions of your brand and competitors and put those insights to work to gain real benefits.
SUBSCRIBE TO THIS NEWSLETTER
Get this newsletter delivered to your email inbox every morning, Mon-Fri, Subscribe on LinkedIn Here
PRSHOTS TOP 10 SEARCHES
What were our users searching for on PRShots Week ending Apr 24th 2026?
1/ SS26
2/ Bikini
3/ Swimsuit
4/ Beach
5/ Picnic
6/ Garden
7/ Denim
8/ Polka Dot
9/ Dress
10/ Floral
PRSHOTS DIARY
PRShots Retail Calendar Alerts
Days until Father’s Day – 55
Days until School Summer holidays (Scotland) - 66
Days until School Summer holidays (England & Wales) – 86
Days until Halloween – 187
Days until Black Friday - 214
Days until Christmas - 242
How to get your brand on the April Editorial Calendars, search engines and social media
Our April PR toolkit and content calculator is here to help PRs and marketers forward-plan campaigns and pitches armed with some timely and topical angles, plus it’s a checklist for potential campaign hooks.
We’re now definitely in Spring, and people are thinking about the approaching summer holidays, so add any spring-summer-related images you have and add in keywords relating to summer outfits and summer events, e.g. festival outfits for Reading, Leeds, Wireless, Download, Isle Of Wight, Womad, Green Man, Coachella this month in the US, beachwear, swimwear, the garden, garden parties, outdoor living, things for the patio, and of course Barbecues. Don’t forget to add all the other spellings BBQ, Bar-B-Que, etc and other related keywords like picnic, garden party, get-togethers, parties, socials, gatherings and for the young ‘gaths’.
While some people are looking to holidays abroad, some are considering destinations closer to home, so add in keywords and phrases like “staycation”, “holistay”, “holiday at home” to your keywords and why not suggest clothing like throws, fleeces and cardigans plus from homeware blankets and rugs, for the colder UK evenings.
If you’re a PRShots brand user and you need more ideas, then take a look at the keywords that media are searching for on PRShots and try and add those in.
If you’re looking for more hooks to help promote your brand and products, then see the list of days, weeks and fortnights below.
April Diary - Weeks/Months
There are lots of other big events in April. April is World Stress Awareness Month and National Pet Month in the UK, so if you have anything to relieve stress (massage products, recliners, diffusers, pillows, garden swings, etc) and anything for pets (dog coats, cat collars, dog beds will also be looked for etc) then add them and get all the relevant keywords added. It’s also World Autism Acceptance Month, National Garden Month in the US (in the UK it’s just a week so anything gardening-related should be tagged with National Garden Week), it’s also National Poetry Month in the US and the US also has April as its Celebrate Diversity Month.
Other events include;
Allergy Awareness Week (20th – 27th)
MS Awareness Week (20th – 26th)
Fashion Revolution Week (Commemorates the Rana Plaza, Savar Upazila, Bangladesh disaster on the 24th April 2013 which killed 1,134 workers see https://www.fashionrevolution.org/ for event details)
RHS National Gardening Week (28th – 4th May)
April - Days
29th - International Dance Day
30th – Stop Food Waste Day
How to get your brand and products on the May editorial calendars, higher up on search and AI engines and in social media
Our May PR toolkit and content calculator is here to help PRs and marketers forward-plan campaigns and pitches armed with some timely and topical angles, plus it’s a checklist for potential campaign hooks.
We’re now well into Spring, and there are two long bank holiday weekends to enjoy this month, and with a bit of luck, we’ll have great weather for at least one of them.
To get the best chance for a download, add images that are related to the summer, and make sure they’re accompanied by any keywords relating to being out of the house and into the garden and the great outdoors, including garden, garden parties, barbecues (don’t forget to add all of the other spellings BBQ, Bar-B-Que, etc.) picnics, outdoors.
Summer holidays are on the horizon, so campaign images that include the beach or the outside world will be used. Upload any images you have of summer outfits, holiday clothes, festival clothes, sandals, beachwear, swimsuits, bikinis, linen, and sandals.
While some people are looking to holidays abroad, some are considering destinations closer to home, so add in keywords and phrases like “staycation”, “holistay”, “holiday at home” to your keywords and why not suggest clothing like throws, fleeces and cardigans, plus from homeware blankets and rugs, for the colder UK evenings.
May is also the start of wedding season, so if you have any wedding-related items, then get ready to promote them along with any wedding keywords, bridal, bride, groom, hen party, stag do, etc.
If you’re a PRShots brand user and you need more ideas, then take a look at the keywords that media are searching for on PRShots and try and add those in.
This month sees the start of the FIFA World Cup Final which is hosted in US, Mexico and Canada and starts on the 11th June at the 87,000 capacity Estadio Azteca in Mexico City (Scotland’s first match is June 13th and England starts on June 17th) and carries on to the final match on the 19th July in the 82,000 capacity MetLife Stadium in New Jersey. Tag anything football-related with the keywords ”World Cup.”
If you’re looking for more hooks to help promote your brand and products, then see the list of days, weeks and fortnights below.
May Diary - Weeks/Months
May is National Walking Month, National Smile Month (12th May – 12th Jun Changes), and Skin Cancer Awareness Month.
It’s also:
Small Business Week US – (May 3rd - 9th)
Dementia UK Time for a Cuppa Week (1st-8th)
National Doughnut Week (16th – 24th)
National Stationery Week (11th –17th )
Cannes Film Festival (12th – 23rd )
Sandwich Week (18th – 24th)
RHS Chelsea Flower Show (19th – 23rd)
National Barbeque Week (25th – 31st )
May - Days
3rd – World Press Freedom Day
4th - Met Gala – This year’s theme is 'Fashion is Art'
4th – May Day
4th – Star Wars Day
4th – Firefighters Memorial Day
4-5th – Lag BaOmer
5th –Cinco de Mayo (US Holiday)
7th – World Password Day
8th – VE day
9th – Europe Day
25th – Whit Monday / Pentecost
10th – Searches of Prom dresses peak
10th – Mother’s Day (US and Australia)
11th- World Fairtrade Day
12th – International Nurses Day
13th – World Cocktail Day
14th – Ascension Day
15th – International Day of Families
15th - BBQ searches rise
16th – Eurovision Final in Basel Switzerland
16th – World Whisky Day
16th - Men’s FA Cup Final
20th – World Bee Day
21st – International Tea Day
21st – Shavuot
22nd – World Goth Day
22rd - UEFA Women's Champions League final
22nd – Craft Distillery Day (US)
25th – Spring Bank Holiday
25th - Geek Pride Day
25th – National Wine Day (US)
25th – Camping-related searches rise
25th – Memorial Day
29th – National Biscuit Day
30th – BBQ searches peak
30th - UEFA Champions League Final
31st – Women’s FA Cup Final
For more diary dates for this year see the Marketing Retail Diary
NB - All dates have been checked, but some events may change due to unforeseen circumstances or have not been fully confirmed for 2026 by the authorities controlling the event(s).
SUBSCRIBE TO THIS NEWSLETTER
Get this newsletter delivered to your email inbox every morning, Mon-Fri, Subscribe on LinkedIn Here
WANT TO GET YOUR IMAGERY IN FRONT OF OVER 20,000 MEDIA?
If you’re a brand looking to get your imagery on PRShots then get in touch with our sales team at sales@prshots.com We have solutions and pricing for all sizes and types of business from small startups to large multi-nationals.
NEW BRANDS ON PRSHOTS
Lola Star is a growing UK athleisure brand based in the North West. Founder Kate Hill created the brand because she couldn’t find activewear that truly worked for her “leggings that felt supportive, comfortable, and confidence-boosting. Lola Starr is about designing pieces that move with real women, through real life.“
Iolla has new ranges of its sunglasses for men and women, the latest ranges for the summer holiday season feature custom tints in all the colours of the rainbow.
BRANDS WITH NEW IMAGES
Clothing, beauty and accessories
TK Maxx has a spring summer range of men and women's clothing, shoes, boots plus women’s accessories including handbags, bags, purses and wallets.
Primark has Devil Wears Prada collaborations, a new Millennial Pink range of haircare and makeup accessories, new band t-shirts, Major Find ranges, a new Edit range, new beachwear, a Scene collection of womenswear, and a new Sienna Sol menswear range.
Very has a new Very collection, new children’s Hello Kitty and Disney clothing ranges, new footwear, accessory and makeup ranges, womenswear and menswear ranges for the summer holidays, new denim ranges and a new collaboration with Adidas.
Accessorize has new women’s and kids summer holiday wear including dresses, bikinis, shirts, jewellery, shoes, hats and bags.
Monsoon has a new collaboration with Charlie Taylor Bonnie, new spring womenswear and kids clothing for May and June, along with jewellery, new linen and denim women's wear and accessory ranges, plus new ranges of shoes, bags, scarves and sunglasses.
New Look has new season outfits, jewellery and accessories and drops of SS26 ranges including clothes, bags, shoes, boots and accessories.
Peacocks has new Danni Dyer modelled womenswear for the holidyas and the beach, new accessories for the summer, including bags, sunglasses, jewellery and sandals, new lingerie and nightwear, new Lousie Redknapp SS26 ranges.
Bonmarché has a new Lorraine loves range, Dash range of womenswear, new summer outfits, beachwear, including dresses, tops, bikinis, swimsuits, shirts and shorts, plus women’s wear for the summer holidays modelled by Lisa Snowdon.
Deichmann has new ranges of summer shoes and sandals plus new Converse ranges.
F&F has new womenswear collections for the summer including, bikinis, swimsuits, and day and evening wear for the summer holidays.
Regatta has a new extensive range of everyday womenswear for all occasions, and new Orla Kiely collaboration of jackets, dresses and coats.
Barbour has a new Farm Rio collaboration, new Chelsea Flower Show dressing ranges, a new Icons range, a Paul Smith Collaboration, a Heritage+ range plus a collaboration with Feng Chen Wang, new jumpers and bags.
Oliver Bonas has new May jewellery launches, new June summer fashion lines, plus April and May drops of hats, sunglasses, socks, shoes, sandals, clothing, bags and accessories.
M&S has a new menswear range, a new 300-piece Body range of lingerie, a new Gillian Anderson collaboration, new Autograph lingerie and nightwear ranges, new menswear ranges, new SS26 accessories, jewellery, shoes and bags.
River Island has a new Terry De Havilland collaboration of beachwear, accessories, shoes and jewellery, new Abbie Rosie and Enid Blyton bag collaborations, Olivia Denim collaboration with Olivia Attwood, and a new Off to the Races ranges.
Dune has new bags and shoes for SS26.
Busby & Fox has new linen smart and casual wear for the summer holidays, including trousers, dresses and jackets, plus a range of chunky cardigans.
Fatface has new womenswear ranges for the summer holidays from bathing suits to cardigans for cooler evenings.
National Trust has new collaborations with clothing and accessory ranges for the outdoors for men and women from Craghoppers.
Matalan has a new Riveria range of menswear, a new Prairie range of womenswear and accessories for SS26, a new floral range of clothes and accessories, new Clubhouse range of womenswear.
See additional new clothing and accessories images from
Threadbare Scamp & Dude Joe Browns Cotton Traders
Home, garden and food
National Trust has new garden furniture, new gifts, food and gardening ranges, new homeware, new shed ranges, new garden furniture with new Oxleys and Sitting Spiritually collaborations and new glasshouses.
TK Maxx has home gifts for Father’s Day.
Very has new Very Collection of soft furnishings and ranges of outdoor furniture, a new Revive outdoor furniture and soft furnishings collection, plus a new Very collection of furniture, wall art and storage solutions.
Primark has new luggage and storage solutions, Island Heat ranges of homeware, new homeware including decorations, vases, soft furnishings, candles, diffusers and kitchenware.
Homesense has new art-related gifts and barbecue and picnic items for the summer months.
Jellycat has new ranges of amuseables for 2026 including Bartholomew Bear, Ricky Rain Frog, Zumblebi Junior.
Cambridge Imprint has new small pocket books, kitchen trays, exercise and hardback books, notebooks, new Clamshell and Dandelion patterned paper, plus patterned paper, new notecards, envelopes, albums, notebooks, and cards.
Designers Guild has new SS26 soft furnishing design ranges including cushions, rugs and throws.
Dobbies Garden Centres has new things for garden barbecues and eating outside, from lighting to tabletop firepits to climbing frames, plus garden pots and grow your own solutions for spring, and all the tools needed for the spring planting spree.
M&S has everything you need for a picnic and outdoor food, a new Kelly Hoppen collaboration and furniture and homeware collections, and new homeware ranges for the spring and summer.
The Orchard has new furniture for the home, garden structures, new lounge, dining room and bedroom interior ranges including beds, sideboards, dressers, sofas, lighting, shelving, benches and more.
Joe Browns has updated its SS26 home range with more ideas for every room in the home including bedding, furniture, vases, candlesticks, glassware, bowls, lamps, serving bowls and trays, storage solutions and knick-knacks.
The Gluttonous Gardener has new Father’s Day gifting suggestions.
B&M has a holiday shop range of kids’ beach toys, tech, bags and luggage, a Great Outdoors range including camping gear and everything for the garden from solar lights to cushions, new limited edition Isle Life range of homeware.
See additional new home images from
Ivyline Home Bargains Oliver Bonas
WANT TO GET YOUR IMAGERY IN FRONT OF OVER 20,000 MEDIA?
If you’re a brand looking to get your imagery on PRShots then get in touch with our sales team at sales@prshots.com We have solutions and pricing for all sizes and types of business from small startups to large multi-nationals, with prices starting at just £50 a month.
GET PRSHOTS PULSE SOCIAL LISTENING SOLUTION
The new Pulse Social listening tool from our sister brand PressArea allows you to track and trace mentions of your brand and competitors and put those insights to work to gain real benefits.
SUBSCRIBE TO THIS NEWSLETTER
Get this newsletter delivered to your email inbox every morning, Mon-Fri, Subscribe on LinkedIn Here
NEWSLETTER SECTIONS
THE LATEST RETAIL INDUSTRY NEWS
HOW TO GET YOUR BRAND NOTICED BY THE MEDIA
NEW IMAGERY ON PRSHOTS IN FASHION/BEAUTY/HOME
Related articles
