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PRShots Digest brings you the latest retail news from Gymshark, Peacocks, Asos, Zalando, Selfridges, Berksha, Kering and Gap. Plus articles on the best social media management tools, the best route to Gen-Z audiences, how to write for press releases and social media and more.
THE LATEST RETAIL INDUSTRY NEWS
Gymshark profits fall despite higher sales
Gymshark Group accounts for the year to July 2022 show sales up 21% to £484m with operating profit down to £29.5m from £46.5m due to margins being eroded and US growth costs.
Peacocks eyes over 20 former M&Co stores
Peacocks is loooking set to occupy more than 20 former M&Co stores across the UK starting with the former M&Co store in Stornoway, Scotland and in the M&Co premise in Saffron Walden.
Asos targeted by ‘dark destroyer’ shortseller ShadowFall
Embattled pureplay fashion brand Asos has been targeted by a renowned shortseller, which believes the retailer will be forced to raise more cash from shareholders.
CBI faces calls to disband as retailers exit en masse
The crisis at the Confederation of British Industry (CBI) deepened over the weekend as retailers joined other businesses in cutting ties amid calls the lobbying group should be disbanded.
Kelso increases stake in THG as it praises nutritional business
Private equity firm Kelso Group Holdings has acquired further shares in THG as it praised “the significant intrinsic value of the nutrition business”.
Deloitte consumer confidence index shows sentiment improving
Deloitte Consumer Confidence quarterly report shows confidence rising for a second consecutive three-month period “amidst improved economic sentiment”.
TRENDS, STRATEGY AND TECHNOLOGY
The best social media management tools
Having the right social media management tools will save you a ton of time, effort, and money on social media.
Why ‘brands need to be on the money’ in a cost-of-living crisis
Sarah Sanderson, managing director TGI at Kantar Media, explains why it’s crucial that brands are “on the money” in a cost-of-living crisis.
How to write effective press releases
PRWeek reveals the secrets of how to produce eye-catching press release copy and how to avoid the cardinal sins.
Hints and tips for writing for social media
Writing for social media takes talent, creativity, focus, and a deep understanding of your audience. Here are a few tips to help you get started.
Why audio ads are the best way to target Gen Z
Of the ad channels doing well to break through to ‘Zoomer’ audiences these days, digital audio -which has grown 71% since 2021 - is quickly establishing itself as one of the favourites. Here's why.
The UK retailers with the biggest international sales
Retail Week’s ranking of retailers’ international sales shows that economic uncertainty in the UK has slowed retailers’ ability to take up the challenge of competing internationally.
How phygital experiences can capture audiences
How merging physical and digital (phygital) can create an enhanced and immersive customer experience.
How the supermarket is changing from checkout-free to pre-ordering
Accenture Europe retail strategy lead Kelly Askew delves into how grocers could transform their stores to make them easier and more exciting to shop, whilst also boosting efficiency.
Five ways Ikea will drive long-term success in the UK
As the long-awaited Ikea store in Oxford Circus is set to open later this year, what can we expect from the Swedish retailer?
Top 25 sectors for influencer marketing effectiveness
Influencer marketing is a cost effective solution that demonstrates ROI – but some industries hold more power than others, reveals latest data from Emplifi.
The SEO Benefits of Broken Link Checkers
Internal and external backlinks remain essential for organic rankings. Thus monitoring and preserving those links are equally key.
BRAND NEWS
Zalando pilots virtual fitting room in 25 markets
E-tailer Zalando is rolling out its virtual fitting room pilot to customers in its 25 markets, including the UK, Ireland, France, Netherlands, and Germany.
Selfridges launches Worn Again second hand and circular shopping experience
Selfridges is encouraging customers to keep products in circulation for longer by organising an event called Worn Again that will run from April to August.
Kering signs record £13m rent for Bond Street store
Gucci owner Kering has agreed to a lease for a new Yves Saint Laurent store on London’s Bond Street thought to set a record rent for the UK.
Bershka celebrates 25th birthday with rebrand and new logo
Bershka is celebrating its 25th anniversary this April with a rebrand, positioning itself for even more success as one of the global leaders of fashion for young people.
Gap teams up with Mattel and Barbie
Clothing brand Gap and toy manufacturer Mattel have announced a new clothing collaboration featuring multiple collections inspired by Mattel’s portfolio of brands and Gap’s signature styles.
Rixo puts sustainability and pre-loved fashion at the heart of new flagship store
Rixo has opened the doors to its new flagship 'House of Rixo', store on London’s Kings Road which celebrates vintage clothing and sustainable fashion.
FatFace drives 2025 sustainability plans with B Corp certification
FatFace has achieved B Corp certification, supporting its 2025 sustainability plans and joining a group of over 1,000 businesses in the UK with certification.
Joseph Cheaney opens stores in London and Edinburgh
British footwear brand Joseph Cheaney is opening two new stores on London’s Cheapside and Edinburgh’s George Street.
AND FINALLY
10 years on from Bangladesh’s Rana Plaza disaster
Campaigners are warning on the 10th anniversary of the Rana Plaza disaster that the fight for safe conditions and fair pay in Bangladesh’s garment industry has not yet been won.
PRSHOTS TOP 10 SEARCHES
What were our users searching for on PRShots Week ending April 21st 2023?
1/ Summer
2/ Coronation
3/ Garden
4/ Bags
5/ Sunglasses
6/ Shoes
7/ Orange
8/ Cushion
9/ Bikini
10/ Yellow
COLLABORATIONS ON PRSHOTS
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NEW BRANDS TO PRSHOTS
Studio started back in 1962 and delivers everything from homewares through to clothing and footwear from top brand names as well as its own branded clothing.
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Mission C founder Qes discovered that CBD oil helped his Grandad - who was living with dementia - feel calm and contented, he knew it could help others too. So he created a natural and accessible remedy for people looking to improve their quality of life.
Lavender Hill creates luxurious staples, using natural sources, with extra emphasis placed on how the clothes feel, giving every item the softest touch imaginable and that every piece feels soft and comforting next to your skin.
Jessica Russell Flint is British designer who creates vibrant, entirely unique hand-illustrated prints, with luxury products ranging across accessories, clothing, sleepwear and homeware.
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&Sons is all about vintage-inspired clothing for the modern-day Pioneer. Timeless garments for the modern man, designed by and for craftspeople, artisan makers and creative pioneers in their chosen fields of endeavour.
Damsons aim is to cater to real women who face the challenges of life with open arms. Their latest collection is influenced by vintage workwear and iconic styles, delicately transformed into contemporary feminine silhouettes.
Tweedmill is a family run business established in 1971 that creates beautiful British-made blankets, picnic rugs, home accessories and more and are stocked in more than 4000 retailers UK wide.
Curvy Kate lingerie and swimwear is designed to make women feel fabulous about their curves. With sizes from D to K cups Curvy Kate lingerie and swimwear ethos is to “Fit, lift, shape and comfort.”
Imp & Maker founded by entrepreneur Sarah Louise Fairburn to bring together food, drinks & gifts from established, emerging and exciting new names in the food & drink world for both home and corporate gifting.
Scamp & Dude was created by Jo Tutchener-Sharp, founder and previous MD of Beauty Seen PR and is famous for their signature leopard and lightning bolt print and vibrant designs, which features in their mens, womens, kids and baby ranges.
HELP WITH YOUR IMAGE SEARCHES
The latest images on PRShots are found here https://www.prshots.com/whatsnew why not bookmark the page for a regular feed of the latest images on PRShots!! You can select the latest images from the last 24hours, week, or month.
BRANDS WITH NEW IMAGES
Clothing, beauty and accessories
Aspiga has new womenswear ranges
Roman Originals has new spring and summer ranges in all sizes
Very has the new Lucy Mecklenburgh range plus V by Very and Very Curve ranges
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Nologo has new Coronation clothing
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Primark has new Primark Cares ranges, Lilo and Stitch ranges, makeup, menswear, beachwear, athleisure wear, summer value ranges and Paula Echevarria
Monsoon has new women and children’s summer ranges
Barbour has new mens, womens and kids ranges
Accessorize has new bags and purses
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Dune London and Dune London Men’s have their new Let’s Dance SS23 campaign of men and womens shoes and bags
Daisy Park has a new Hinza range of bags
George at Asda has new summer beach and womenswear
New Look has new women’s summer wear, footwear ranges, and swimwear
PrettyLittleThing has new beach outfits, a Sasa By Lopez collection, and a new maternity wear collection featuring Sophia Smith.
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Bonmarché has new ranges for summer modelled by Lorraine Kelly
River Island has new womenswear ranges
Peacocks has new menswear, womenswear and teen ranges
Matalan has new womenswear plus menswear ranges from Taylor & Wright
Tu Clothing has new women’s ranges of clothes for the evening and the beach, plus shoes and bags
Bryony Bel has new jewellery ranges
Crew Clothing has new his and hers ranges
Oliver Bonas has new women’s ranges
Radley has new images for April
Lipsy has a new V&A Love & Roses collaboration for SS23
Threadbare has new mens and womens ranges
See additional new clothing and accessories images from the last few weeks at
Regatta Shoe Zone TK Maxx National Trust Shop Fatface Cotton Traders Radley The Morphbag by JSK Marks & Spencer
Home, garden and food
Nologo has new Coronation gifts
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Cambridge Imprint has new Coronation posters
Fritz Fryer has new high-end lighting
Homesense has new kitchen and tableware for dinner parties and accessories for the home and picnic ware
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Hobbycraft has new paint your own ranges
Cutter & Squidge has new afternoon tea treats
Habitat has new high summer ware furniture and accessories for indoors and out
The Range has new coronation ideas
Cuckooland has new kids beds, outdoor furniture and garden pods
Dobbies Garden Centres has new picnic ideas, terrariums, plants, pet ranges, things for the home, and patio furniture.
Daisy Park has new Emma Bridgewater coronation gifts and homeware
Cardfactory has new coronation and mermaid themed gifts
Next has a new Restore collection for the home
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DFS has a new Feel Good Home range for the lounge, dining and bedroom
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Ivyline has a new outdoor furniture, water features, pots, planters, hanging baskets, firepits and mirrors and more
Oliver Bonas has new home ranges
Furniture Village has new indoor and outdoor furniture
Primark Home outdoor tableware, planters, candles and more
Biscuiteers Baking has new coronation goodies as well as Smiley 50th birthday ranges plus Father’s Day
Sofology has new furniture ranges
Wilko has new picnic and outdoor items, plus gifts and home items
National Trust shop has new bird feeders, plant collections and summer items for outdoor living
See additional new home images from the last weeks from
Dunelm Marks & Spencer TK Maxx B&M Cult Furniture Next Branch Jewellery GettingPersonal Nest Cartwright & Butler Fatface George Home Very Primark Home
Looking for inspiration?
Our trends lightboxes section has lots of ideas for features and themes but If you can't find something or you need help then email us at support@prshots.com, and we'll see if we can help
DIARY
PRShots Retail Calendar Alerts
Days until The Coronation - 12
Days until Halloween – 190
Days until Singles Day - 201
Days until Black Friday – 214
Days until Christmas Day – 245
How to get your brand on the April Editorial Calendars, search engines and social media
We’re now definitely in Spring, and people are thinking about the approaching summer holidays, so add any spring-summer-related images you have and add in keywords relating to summer outfits and summer events e.g. festivals, Glastonbury, beachwear, swimwear, the garden, garden parties, outdoor living, things for the patio, and of course Barbecues. Don’t forget to add all of the other spellings BBQ, Bar-B-Que etc and other related keywords like picnic, garden party, get-togethers, parties, socials, gatherings and for the young ‘gaths’.
While some people are looking to holidays abroad some are also trimming their budgets thanks to the rising costs of gas and electricity etc, and are looking closer to home, so add in keywords and phrases like “staycation”, “holistay”, “holiday at home” to your keywords and why not suggest clothing like cardigans for the colder UK evenings.
It’s also Easter and the first big break of the year, and it’s traditionally when people start to look at brightening up their gardens/patios/windowsills, so include any planting/gardening imagery and keywords as well as any of the standard Easter related items, decorations, presents, bunnies and of course eggs and chocolate.
April Diary – Weeks/Months
As well as Easter there are lots of other big events in April. April is World Stress awareness month and National Pet Month in the UK, so if you have anything to relieve stress (massage products, recliners, diffusers, pillows, garden swings etc) and anything for pets (dog coats, cat collars, dog beds will also be looked for etc) then add them and get all the relevant keywords added.
Other events include;
Allergy Awareness Week (Apr 20th – Apr 25th)
MS Awareness Week (Apr 24th – Apr 30th)
April - Days
24th - National Skipping Day
24th – Fashion Revolution Day
25th – World Malaria Day
25th – National Lingerie Day
26th – Stop Food Waste Day
29th - International Dance Day
Do you have any news on your brand that you want us to feature, or have a new appointee or a new event that you would like us to feature? Get in touch at news@prshots.com We don't charge, so get emailing now!!!
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