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PRShots Digest brings you the latest retail news from Card Factory, Neptune, Woolford, Next, Tom Ford, Burberry, Nike, Simili and articles on what went wrong with Joules, how to get the most out of email and SMS marketing, five growth lessons from Amazon and more.

To see the latest news go to our Twitter account @prshotsr

THE LATEST RETAIL INDUSTRY NEWS

Joules collapses into administration

Joules has collapsed into administration and has called in Interpath Advisory who will be running the business as usual over the Christmas trading period while options for the group are assessed  

Landsec reports strong leasing as Brits return to stores

Landlords Landsec revenue grew 25% to £394m in the half to 30 Sept but saw a pre-tax loss of £192m due to a revaluation of investment properties of £331m

Card Factory upgrades profit outlook

Card Factory expects EBITDA for the year to Feb 2021 to be £96m, up from the current outlook of £88.8m following “stronger than expected” sales.

Estée Lauder to buy Tom Ford brand for $2.3bn

Estée Lauder has signed an agreement to acquire the Tom Ford brand for $2.3bn and expects that the brand will achieve annual net sales of $1bn over the next few years.

Made.com stock to be auctioned off by John Pye

Made.com administrators have appointed John Pye Auctions to sell off stock from the recently collapsed furniture business.

Burberry’s new leadership looks to reignite spark at the business

On Thursday Burberry’s new chief executive Jonathan Akeroyd will set out his plan to boost growth at the luxury British fashion retailer to the levels of its European rivals.

TRENDS, STRATEGY AND TECHNOLOGY

What went wrong with Joules?

The downfall of Joules, which until just a year or so ago was one of the stars of the retail sector, has been rapid Retail Gazette analyses what went wrong.

How to get the most out of your email and text messaging

Text messaging and email are the perfect pair for delivering a consistent and personalised customer experience—the kind that consumers have come to expect from brands.

Five ways Amazon is sharpening focus for profitable growth

No retailer is immune to current market pressures, not even Amazon. Here are five ways that Amazon will sharpen its focus and better balance its short- and long-term priorities

Five proven B2B strategies from the world’s sales leaders

Sales people no longer just foster relationships with clients. They need to ensure they have a range of competencies to stay ahead of the customer, ranging from data analysis to digital skills.

How to fight fraud and enhance customer experience

Businesses are seeing more online fraud but fraud and customer protection controls can add friction to the customer experience however there is a way to control fraud and be better at CX.

Everything you need to know about data privacy

Google experts shows that users who feel in control of their personal data are three times more likely to react positively to advertising and twice as likely to find it relevant

How to use gamification in your marketing

Playable experiences work during the holiday season because they enable you and your brand to stand out from the crowd, deliver memorable experiences that your consumers will love.

How Snapchat is changing the world of marketing

Snapchat head of UK enterprise, Fintan Gillespie, talks marketing campaigns, advertising on the platform and the power of augmented reality.

PEOPLE, MOVERS AND SHAKERS

Levi’s CEO Chip Bergh to depart after 13 years

Levi’s has poached the chief executive of US department store chain Kohl’s Michelle Gass to replace president and CEO Chip Bergh, who will step down in May 2024 after 13 years in the role.

Neptune appoints first chief executive

Kitchens and interiors retailer Neptune has named Aalish Yorke-Long as its first chief executive. Yorke-Long was previously managing director of retail at Soho House for over six years.

BRAND NEWS

Wolford unveils collaboration with Sergio Rossi

Two staples of the Lanvin Group are teaming up on a capsule collection, skinwear and hosiery specialists Wolford and luxury footwear label Sergio Rossi

Next partners with Fanatics to boost sportswear offer

Next has revealed a partnership with digital sports platform Fanatics, to broaden its range of officially-licensed sport merchandise.

Nike to launch ‘.Swoosh’ marketplace

Nike will launch a new marketplace .swoosh where its digital community will be able to purchase, sell and create virtual footwear.

Victoria's Secret partners with NetVirta for online sizing

Victoria's Secret has teamed up with NetVirta on a strategic partnership to help its customers order the right bra size online.

AND FINALLY

Simili is turning Cape Verde ocean waste into bags and bracelets

Each year, 100s of tonnes of plastic waste end up on the beaches of Cape Verde now the Simili brand is transforming the plastic waste into fabrics to create bags and other fashion accessories.

PRSHOTS TOP 10 SEARCHES

What were our users searching for on PRShots week-ending Nov 11^th 2022?

1/ Christmas 

2/ GIfts

3/ Coat

4/ Christmas Tree

5/ Scarf

6/ Kitchen

7/ Crackers

8/ Coffee Table

9/ Bathroom  

10/ Jumper

COLLABORATIONS ON PRSHOTS

Our PRShots brands are looking for media and influencers who want to work with them on collaborations. Register for free at PRShots new collabs service to find out more https://collabs.prshots.com/ 

NEW BRANDS TO PRSHOTS

Silk & Lawn are a Brighton-based accessories brand creating beautiful handmade headbands, hair ties & turbans for little and grown up people made from silk and Tana lawn cottons.

Branch Jewellery is a small business that has become synonymous with hand-made wooden and horn jewellery. All materials used are ethically sourced and chosen for their quality and sustainability in mind.

Fabrap makes fabric gift wrapping that stands the test of time. Inspired by Indian textiles and the traditional Japanese art of Furoshiki, these fabric gift wraps combine timeless elegance, sustainability and ease of use.

Boutique agency Emslie Creative has joined PRShots adding jewellery from Joanna Laura Constantine and KJJ Fine Jewellery and handbags from Sambar

TaskPR has added it’s rosta of big name brands to PRShots with womens wear images from Bias Cut DKNY Jaeger Guinea London Knitwear Queen Empreinte and Leocé Couture mens wear from Jaeger jewellery from Annie Haak Tateossian Thomas Sabo watches and jewellery from Movado and occasion wear from Azazie   

Bridge Coffee Roasters launched Bridge in 1985 by sourcing and providing the very best coffee from around the world, and since then Bridge Coffee Roasters has bloomed into roasting and selling coffee, coffee machines and accessories

Threadbare is a proud family-owned British brand bringing great quality up-to-date fashion trends for men, women, children and dogs at affordable prices. Elevated, everyday, essentials

Ivyline creates contemporary accessories for the home and garden. Founded in 1976 the UK team works on everything from initial design to eventual dispatch. Its ethical product range comprises everything from fire pits and candles to planters, plant pots and everything in between.

Cutter & Squidge is a family-run, all-natural bakery created by two food-obsessed sisters. Playfulness is their passion, they love to create exciting, experimental flavours and artisan designs. Their bakes and gifts are lovingly handcrafted to taste delicious and look exquisite on any occasion.

HELP WITH YOUR IMAGE SEARCHES

The latest images on PRShots are found here https://www.prshots.com/whatsnew why not bookmark the page for a regular feed of the latest images on PRShots!! You can select the latest images from the last 24hours, week, or month.

BRANDS WITH NEW IMAGES

Clothing, beauty and accessories

Very has new Michelle Keegan and V by Very ranges

From my mother’s garden has new womenswear ranges

M&Co  has new clothing for men, women and kids and Christmas gifts and clothing and pet accessories

Matalan has new Christmas jumpers and AW22 collections

Primark has KEM ranges, Denim ranges, Christmas party outfits, Stacey Solomon collections and new clothing and accessory ranges for men, women and kids

Radley has new boots and bag ranges for November, December and January 23

PrettyLittleThing  has new partywear, Pink Friday and Molly Mae and Gemma Owen ranges including winter clothes and boots

Dune London has new AW22 party and going out shoes

New Look has new Christmas outfits, jumpers and loungewear

River Island has new mens, womens and kids wear  and accessories for Christmas

Monsoon  has new womenswear

Dune London Men’s has new 30^th anniversary shoes

Barbour has new outfits for men, women and for your pets

Freemans has the new Love Mark Heyes and Julien Macdonald ranges and Christmas jumpers   

Roman Originals has new party and going-out outfits

Tu Clothing has new womenswear and cosy Christmas clothing

George at Asda has Christmas party wear and Children in Need Pudsey ranges

Fatface has new Christmas ranges for kids, adults and animals

Cotton Traders has new womenswear and accessories

Peacocks  has a new festive collections for young and old, Christmas jumpers and Louise Redknapp collaborations

Sainsbury’s Beauty has new pampering sets for Christmas

F&F has its Kelly Brook Christmas imagery and new womenswear, Christmas jumpers, boots and accessories

Sonder Studio has new womenswear

See additional new clothing and accessories images from the last few weeks at

TK Maxx  Homesense Oliver Bonas The Morphbag by GSK Bryony Bel The Range White Stuff Dancing Leopard Shoe Zone Marks & Spencer Hope Fashion Joe Browns Seol + Gold Aspiga Radley Hope Fashion The Range Accessorize F&F Lemuel MC

Home and food

National Trust Shop has new Christmas and Easter ranges

M&Co  has new Christmas gifts, games and decorations and home wear

Paperchase has added more Christmas decorations and gifts for the home

Next has new Emporium homeware collection due Jan including homeware from rugs to lights

Furniture Village has new furniture for the kitchen, dining, living and bedrooms

Luxdeco has new Christmas gifts

Designers Guild has new wallpaper and textile designs and home accessories

NoLoGo has table linen for the Christmas table

Dobbies Garden Centres has new home goods, outdoor goods, pet accessories, Christmas decorations and gifts

Sofology has new furniture ranges

Cult Furniture  has new lighting options and Christmas images

Cuckooland has new furniture ranges

Primark Christmas decorations, gifts and homeware

Cambridge Imprint  has new cards and Christmas stationery

TK Maxx and Homesense have new homeware and Christmas goodies

Abstract House has new prints and frames

Biscuiteers Baking has new Christmas food

Oliver Bonas has new homeware and pet ranges

Fritz Fryer has new lights

The Range has Christmas gifts and decorations and pet gifts

White Stuff has new Christmas Decorations and gifts for the home

Dunelm has new Christmas gifts

See additional new home images from the last few weeks from

Cartwright & Butler Monsoon  Daisy Park George Home Nest Marks & Spencer Wilko Cardfactory KMI Brands DFS Fatface Very Habitat Hotel Chocolat B&M Cath Kidston Christy Matalan Oliver Bonas

Looking for inspiration??

Our trends lightboxes section has lots of ideas for features and themes but If  you can't find something or you need help then email us at support@prshots.com, and we'll see if we can help

DIARY

Days Until Black Friday – 9

Days Until Cyber Monday - 12

Days Until Christmas Day – 39

Days Until Valentine’s Day - 90

Days until Easter - 144

November

How to make your products attractive to the media in November   

We are well into autumn and the Christmas season and the media are looking for images that help them fill all those “what to buy on Black Friday” features, the endless Christmas gift guides, and all those “What to wear for the Christmas party season” articles.

You should be uploading Black Friday and Christmas images for most media, but long lead time magazines will be looking at January issues so anything that helps illustrate the inevitable “New you for 2023” issues, so athleisure, outdoor healthy sporty images will all be useful.

As always don’t forget to add keywords – Black Friday, Cyber Monday, Thanksgiving, Gifts, Christmas, Xmas, Winter plus all those words beloved of home and women’s magazines like cosy, cosiness, hygge, wellbeing.

Clothing wise the media are looking for party wear, party dresses, nightwear, “going out out” (thanks to Annie Mac Ex-Radio 1), Christmas Jumpers, jumpers, scarves, bobble hats, beanies, cardigans, coatigans, jackets, and coats. So, make sure that you have plenty of images in those categories uploaded and labelled with as many of those words as you can.

Also make sure that if your clothing is made from a fabric associated with winter that it’s flagged up somewhere in the title/keyword or in more information. Wool (woolovers are a thing), cashmere, fur (faux obviously) and velvet.

If you’re aiming at being included in Christmas Guides then make sure you have added prices. Guides are normally price-led eg “Presents under £50”, “Party dresses for less than £150” and without prices your items won’t be included.    

If you’re a PRShots brand user and you need more ideas, then take a look at the keywords that media are searching for on PRShots in the Keyword Search Report and try and add those in.

November Diary - Weeks/Months

Events to add to your marketing diary for November include

Movember which centres around men’s health issues and moustaches, so beard and shaving-related things might be useful, in the US it’s also national peanut butter lovers month, sweet potato month and candy month.

The first week of November is National Sausage Week in the UK – the perfect accompaniment to Guy Fawkes - the first week is also national fig week and the second week is national split pea soup week

November Diary - Days

17^th – Homemade bread day (US) 

17^th – International Students Day

19^th – International Men’s Day

24^th – Thanksgiving (US)

25^th – 1 month until Christmas Day

25^th – Black Friday

26^th – US Small Business Saturday

28^th – Cyber Monday

30^th – St Andrew’s Day (Bank Holiday Scotland)

Do you have any news on your brand that you want us to feature, or have a new appointee or a new event that you would like us to feature? Get in touch at news@prshots.com We don't charge, so get emailing now!!!

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